Knowledgebase

Email Lists And Addresses

The Golden Rule is: Never buy email addresses from anyone.

No legitimate company will ever sell you a list of 'confirmed opt-in' email addresses. Confirmed Opt in e-mail is a term used when someone is given the option to receive e-mail, that is, the user has confirmed that they want the e-mail and that is usually about a particular niche area/subject about which they are interested.

Obtaining permission before sending e-mail is critical because without it, the e-mail is Unsolicited Bulk Email, better known as spam.

Anyone selling you lists of 'opt-in' email addresses is very simply a spam outfit. If you have been sold a list of email addresses which the seller promises are "opt-in", you have been more than likely conned by a spammer.

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